Nigel Vaz

Nigel Vaz is the CEO of Publicis Sapient, the digital business transformation company, focused on helping companies survive and thrive in a world that is increasingly digital. With expertise spanning strategy, product, experience, engineering and data, Publicis Sapient helps businesses sustain relevance by adapting to change and capturing value through digital. In more than 20 years with the company, Nigel has acted as a strategic advisor on complex transformation initiatives with clients across geographies and a range of industries including financial services, automotive, retail, consumer products, and telecommunications, media & technology (TMT). Named by Consulting Magazine as a Top 25 Global Leader and was recently named to the Top Consultants in 2022 for Excellence in Leadership, Nigel advises some of the world’s largest businesses on their transformation initiatives. Publicis Sapient clients include Carrefour, Goldman Sachs, Marriott, McDonald’s, Nationwide, Nissan and Unilever. Nigel is a member of the Directoire+ (i.e., Executive Committee) and is Global Lead of Digital Business Transformation for the communication, media, data and technology group. He is a regular commentator in broadcast and print media including the BBC, Bloomberg, CNBC, CNN, the Financial Times and Wall Street Journal, and author of numerous articles on business transformation, technology, brand experience and culture. Nigel is author of the bestselling business title Digital Business Transformation – How Established Companies Sustain Competitive Advantage from Now to Next.