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Simone Berry
CEO & Co-Founder, POClab, Inc

Simone Berry, Vogue Business' "100 Innovators in Tech," is a visionary brand architect at the nexus of fashion, culture, and web3. She spent a decade elevating global brands, driving them to surpass $400 million USD in revenue. In 2019, Berry ventured into Web3, advising on NFTs and the metaverse. In 2022, she co-founded POClab (People of Crypto), an award-winning studio catalyzing diversity and inclusivity through Web3 storytelling. Her consumer insights made traditional brands embrace blockchain as an innovation forefront.Beyond her accolades, Berry passionately mentors black and brown women, nurturing the next generation of entrepreneurs. Her global influence spans prestigious stages like Davos, Cannes Lion, NFC, CFDA, Web Summit, L'Oréal's BeautyVerse & Mastercard Conversations. Simone Berry's expertise graces Vogue, Adage, TechCrunch, and more.