Alaa Alkhuraidly

Alaa Alkhuraidly, General Manager of Digital Excellence and Innovation at NHC Innovation. She has over 15 years of experience in innovation, digital transformation, user experience, and digital strategy.She specializes in leading corporate innovation initiatives and leveraging emerging technologies, particularly artificial intelligence, to enhance digital services, improve operational efficiency, and elevate customer experience. Her expertise also includes building innovation ecosystems, designing digital services and experiences, and developing innovative solutions that deliver sustainable business value, with a strong focus on translating innovation into practical applications and measurable organizational impact.