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Alfred Vericel

Founding Partner
Red River West
Iconic entrepreneur dedicated to connecting innovators with capital, powering tech ventures to global heights. • Alfred Véricel is the Co-founder and Managing Partner of Red River West, a transatlantic growth-stage venture capital fund dedicated to supporting European technology companies in their U.S. market expansion. At Red River West, Alfred collaborates closely with the Pinault family and Artémis' senior executives, who actively contribute their 50 years of experience in building global leaders and provide unparalleled access to global business leadership. He serves on the boards of several companies, notably Brut, a leading digital media company; Jiko, an innovative financial services firm; and The Exploration Company, a pioneering entity in space exploration. With over two decades in the technology sector, Alfred has a proven track record of transforming French startups into global leaders, particularly through expansion into the U.S. market. His entrepreneurial journey includes founding Bestofmedia Group, leading multiple strategic acquisitions, and merging with TechMedia Network to form Purch, a major player in technology news. With over 100 million readers a month, Purch overtook Cnet (sold for $1.8B to CBS) and pioneered the content commerce publishing model. Earlier, he founded Reducmicro, which was successfully sold to Tradorama.
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