The New Fitting Room: AI Virtual Try-On Changes the Way Customers Choose

Imagine stepping into a fitting room that exists entirely in the cloud. Driven by generative AI and computer vision, Virtual Try-On (VTO) is transforming how consumers select apparel. This session explores how real-time VTO bridges physical retail with digital convenience, tackling key in-store pain points by boosting conversions and speeding up decision-making. Join us to discover the tech behind the transformation and the future of AI-driven shopping.