Tech Arena
- Wednesday, 12th February 15:25 - 15:55Phygen - Automating the Future of Fashion Production
Explore how Phygen is transforming the fashion industry with cutting-edge AI technology. In this session, Louise Laing, Founder of Phygen, discusses how their proprietary AI engine automates the process from design to production-ready patterns, streamlining workflows, reducing costs, and enabling mass customization.
Discover:
- How AI accelerates speed to market while reducing waste.
- The seamless integration of digital and physical production.
- Phygen’s role in driving sustainability and profitability through innovation.
This talk will offer a glimpse into the tools and processes reshaping how fashion is designed, developed, and delivered—unlocking a smarter, more sustainable future for brands and creators.
Speakers

Louise Laing
Founder
Phygen