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DeepFest
- Wednesday, 12th February 14:20 - 14:40

The Evolution of Trust in an AI-Driven World

Delve into the challenges and strategies of building and maintaining consumer trust as AI becomes integral to business operations. Learn how IBM’s robust AI ethics framework ensures transparency, accountability, and fairness, fostering confidence in AI-driven decision-making.

Speakers

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Jonathan Adashek
Senior Vice President, Marketing and Communications
IBM
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Isabelle Kumar
Former Euronews Anchor
Moderator